Ezviz app push notification5/31/2023 ![]() The company gained the derogatory nickname as the "Evil Empire" within the video game industry as a result of these business practices. ![]() ![]() This created an appearance that EA was handling games as if it were an assembly line, only looking to put out as much product as possible without care for the content or the creative staff that were behind the creation of the games. See also: List of acquisitions by Electronic ArtsÄuring the early 2000s, when EA was in a period of fast growth, the company developed a reputation of acquiring development studios, primarily for their intellectual property (IP) assets rather than the studios' talent, and then subsequently forcing changes on the studios' work product that impacted the quality or scope of the game, and/or determining the studios were no longer necessary due to the poor performances of their games and dissolving them.
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